Bachelor's Program in Public Relations

About the program:

 The Bachelor of Public Relations program is one of the programs of the Department of Journalism and Media at the Faculty of Administrative Sciences and Humanities at the University of Modern Sciences. It is one of the most important and most modern societal disciplines locally and internationally. This specialization represents the vital artery and the beating heart of the survival, continuity and fame of any small or large institution that aspires to the competition.

Undergraduate duration

Four academic years.

study plan 

Study plan of the public relations program

Fields of work after graduation

The public relations specialist is responsible for improving and maintaining the reputation of the facility, externally with clients and internally with its employees, through: 

• Analysis and management of factors affecting the reputation of the facility.
• Crisis management facing the facility with the public customers and employees. 
•  Contribute with the marketing team in developing strategies and implementing marketing campaigns.
• Planning and organizing events and special occasions for the facility.
•  Private and governmental media organizations. 
•  Local and international private companies with various activities.
•  Work in the government sector.
• Work in local and international associations and organizations.
• Work in the field of training, academic and research.
• Self-employment, as managing and investing relationships is a source of high income independently.